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Everyone else is at the beach. You're here reading this.
That tells me everything I need to know about you. You're not like them. And in 131 days, when this year ends, you'll be glad you weren't.
Forget everything you've been told about goal-setting. January is amateur hour.
January: Everyone's doing it. Zero data. All hype. Dead by February.
August: Nobody's paying attention. 7 months of real data. Perfect runway to Q4. Your competition is literally asleep.
I discovered this accidentally 5 years ago. Been crushing Q4 ever since. My clients? Same story.
No fluff. No journaling. Just answer these:
You know the one. It's been haunting you since February.
That price increase
That new offer
That difficult firing
That system upgrade
Here's the truth: If you haven't started by now, you never will. Unless you start TODAY.
Do this: Pick the goal that scares you most. That's the one that'll make you rich. Start it this week. Not next week. This week.
💰 Client Win: Sarah launched her "someday" program in August. Made $47K in Q4.
Pull up your bank statement. Right now. I'll wait.
See all those recurring charges? Half of them are useless.
Software you don't use
Subscriptions you forgot about
People who aren't performing
Services that aren't serving
The average business bleeds $2,000/month on forgotten expenses.
Do this: Cancel 3 things TODAY. Can't find 3? You're not looking.
💰 Client Win: Marcus found $2,100/month in waste. That's $8,400 by year-end. That's pure profit.
Q4 is where money is made. But only if you prep in August.
Everyone else in November: "Maybe I should do Black Friday?" You in November: Counting money from the campaign you launched in October.
Pick ONE:
Black Friday offer (yes, even for services)
Year-end tax package
2025 planning sessions
"Use it or lose it" corporate budgets
New Year transformation programs
Do this: Choose your Q4 money-maker. Map out Week 1. Start Monday.
💰 Client Win: Jennifer created a "2025 Planning Package" in August. Booked $75K before her competition even woke up.
Stop overcomplicating this. Here's your next 4 weeks:
Week 1: Answer the 3 questions. Cancel the dead weight. Pick your battles.
Week 2: Start the ONE goal. Design your Q4 offer. Tell someone (accountability).
Week 3: Execute. Track. Adjust. Don't stop.
Week 4: Review. Refine. Set September on fire.
Success isn't about working harder. It's about working when others won't.
Others won't work in August.
That's why you will.
That's why you'll win.
I don't do motivational BS. I do results. So here's your challenge:
Reply with your answer to ONE question:
What goal haven't you started?
What's draining your cash?
What Q4 opportunity will you own?
Best answers get featured next week with my personal strategy notes.
But honestly? The real reward is December You thanking August You for not being at the beach.
131 days left in 2024.
Your competition is tanning. You're planning.
They'll scramble in Q4. You'll scale.
They'll make excuses. You'll make money.
Sun's out. Goals out. Let's go.
Ready to stop playing small? Book your Q4 Strategy Session!
P.S. - Share this with that one friend who's always "too busy" but never profitable. They need this wake-up call.
(866) 721-5356
100 South Bedford Road, Suite 340, Mt. Kisco, New York 10549
100 South Bedford Road, Suite 340, Mt. Kisco, New York 10549